4 Cutting Edge Marketing Strategies To Ignite Your Sales
There is an increasing overlap between what we call marketing and traditional sales. The change in how buyers shop – online searches, browsing your website, talking to one another (i.e. with your...
View ArticleFind That Niche That Only You Can Scratch
The Internet has certainly changed nearly everything we ever knew about marketing … but not everything. Today I want to talk about something that many of you already know, but few actually practice:...
View ArticleUnique Selling Proposition—The Foundation To Your Success. What Is Yours?
As a regular reader of Tuesday Tips and our Power Marketing blog, hopefully you’ve been discovering a wealth of useful strategies pertaining to your marketing endeavors. It’s very important, however,...
View ArticleIt’s Coming… BuilderRadio. Bigger. Better. Badder.
Power Marketing, has acquired BuilderRadio.com, the international source of educational information for the homebuilding industry. Since 2007, BuilderRadio has offered access to professional...
View ArticleAnother Step To Help You Get The Most From Your Leads
Say “Hello” to Power Marketing’s Trent Semler. He’s got a great smile, don’t you think? Want to know why he’s grinning like the cat that caught the canary? I’m proud to announce that Trent has been...
View ArticleTo Successfully Market, You Must First Thoroughly Understand
I hope that doesn’t come across as some type of Jedi mantra or cutesy rhetoric, but really, it’s the best way I can quickly summarize what every builder marketing new homes has to grasp. You need to...
View ArticleThe Six Primal Pillars Of The Human Brain
As much as we like to convince ourselves we’re thinking machines complete with emotions, in actuality, we’re emotional machines who, on occasion, think! That’s not splitting hairs—it’s really quite a...
View ArticleBetter is Boring—Different is Radical!
When it comes to home builder marketing, different is radical! Being better is simply boring. So many of our home builder clients attempt to outgun their competition by incrementally improving their...
View ArticleThree Keys To Creating A Customer Referral Program That Works
Republished from Infusionsoft blogger Matt Egan, April 4, 2016. There is one question that I ask almost every customer: “Where does the majority of your business come from?” The answer is...
View ArticleTop Ten Reasons You Must PROPERLY Market Your Business
#10. Proper Marketing Leads To Your Business’ Credibility Promotion is imperative to the validity and trustworthiness of your product or service. #9. Strategic Marketing Allows You To Target Your...
View Article4 Cutting Edge Marketing Strategies To Ignite Your Sales
There is an increasing overlap between what we call marketing and traditional sales. The change in how buyers shop – online searches, browsing your website, talking to one another (i.e. with your...
View ArticleFind That Niche That Only You Can Scratch
The Internet has certainly changed nearly everything we ever knew about marketing … but not everything. Today I want to talk about something that many of you already know, but few actually practice:...
View ArticleUnique Selling Proposition—The Foundation To Your Success. What Is Yours?
As a regular reader of Tuesday Tips and our Power Marketing blog, hopefully you’ve been discovering a wealth of useful strategies pertaining to your marketing endeavors. It’s very important, however,...
View ArticleIt’s Coming… BuilderRadio. Bigger. Better. Badder.
Power Marketing, has acquired BuilderRadio.com, the international source of educational information for the homebuilding industry. Since 2007, BuilderRadio has offered access to professional...
View ArticleAnother Step To Help You Get The Most From Your Leads
Say “Hello” to Power Marketing’s Trent Semler. He’s got a great smile, don’t you think? Want to know why he’s grinning like the cat that caught the canary? I’m proud to announce that Trent has been...
View ArticleTo Successfully Market, You Must First Thoroughly Understand
I hope that doesn’t come across as some type of Jedi mantra or cutesy rhetoric, but really, it’s the best way I can quickly summarize what every builder marketing new homes has to grasp. You need to...
View ArticleThe Six Primal Pillars Of The Human Brain
As much as we like to convince ourselves we’re thinking machines complete with emotions, in actuality, we’re emotional machines who, on occasion, think! That’s not splitting hairs—it’s really quite a...
View ArticleBetter is Boring—Different is Radical!
When it comes to home builder marketing, different is radical! Being better is simply boring. So many of our home builder clients attempt to outgun their competition by incrementally improving their...
View ArticleThree Keys To Creating A Customer Referral Program That Works
Republished from Infusionsoft blogger Matt Egan, April 4, 2016. There is one question that I ask almost every customer: “Where does the majority of your business come from?” The answer is...
View ArticleTop Ten Reasons You Must PROPERLY Market Your Business
#10. Proper Marketing Leads To Your Business’ Credibility Promotion is imperative to the validity and trustworthiness of your product or service. #9. Strategic Marketing Allows You To Target Your...
View Article